Post by mnnuman27 on Dec 4, 2023 22:06:31 GMT -6
What is User Generated Content (UGC)? UGC stands for User Generated Content, meaning that consumers or target customers Produce content by yourself which will mention the brand that consumers or target customers are interested in The brand does not need to spend any money to hire this group of consumers. For example, Products from The Horse brand, a fashion brand made from leather. that looks good and stylish When the customer has already purchased this product Customers often take photos of products and post them on various social media. Along with the hashtag #thehorse This is User Generated Content (UGC) that customers tell about the brand. without the brand losing money on the job This is where we can continue to market. Like the picture below where The Horse brand has collected pictures of beautiful products. posted by the customer Let's continue promoting in IG Story, etc.
Source: In the present era Various brands, especially online has given great importance to User Phone Number List Generated Content (UGC) because people in the digital age are able to receive and send information easily and quickly. Find everything from your phone In addition, consumers place less trust in brands. But it will give more trust to those close to you. Whether it's an acquaintance or consumers themselves Including the influencers that you follow This has caused brands in recent times to adjust their strategies and hire various influencers, bloggers, celebrities to review products or services of those brands. However, today's influencers are starting to populate the social media world. Some reviews are true. But some people leave reviews praising the brands they were hired for. But customers are increasingly searching for truth from brands, resulting in User Generated Content, which is content created by real customers based on their satisfaction.
It has a greater impact on decision making. Advantages of User Generated Content (UGC) The fact that consumers produce their own content about brands without being hired Makes it more reliable Customers have built a good relationship with the brand. Feel part of the brand Increase engagement with the brand Save budget on hiring influencers because our customers will be influencers instead and the content is also natural and unadulterated. Save time creating new content. Helps reduce the budget for PR or advertising because there are consumers waiting to spread the news. In addition, using content that comes from consumers It is also something that will help us. Can generate sales continuously for a long time as well. Because in the world of digital Which business can gain the trust of customers? That business will last a long time. Continuously create sales growth from those stable existing customers.
Source: In the present era Various brands, especially online has given great importance to User Phone Number List Generated Content (UGC) because people in the digital age are able to receive and send information easily and quickly. Find everything from your phone In addition, consumers place less trust in brands. But it will give more trust to those close to you. Whether it's an acquaintance or consumers themselves Including the influencers that you follow This has caused brands in recent times to adjust their strategies and hire various influencers, bloggers, celebrities to review products or services of those brands. However, today's influencers are starting to populate the social media world. Some reviews are true. But some people leave reviews praising the brands they were hired for. But customers are increasingly searching for truth from brands, resulting in User Generated Content, which is content created by real customers based on their satisfaction.
It has a greater impact on decision making. Advantages of User Generated Content (UGC) The fact that consumers produce their own content about brands without being hired Makes it more reliable Customers have built a good relationship with the brand. Feel part of the brand Increase engagement with the brand Save budget on hiring influencers because our customers will be influencers instead and the content is also natural and unadulterated. Save time creating new content. Helps reduce the budget for PR or advertising because there are consumers waiting to spread the news. In addition, using content that comes from consumers It is also something that will help us. Can generate sales continuously for a long time as well. Because in the world of digital Which business can gain the trust of customers? That business will last a long time. Continuously create sales growth from those stable existing customers.